The old views of business as a jungle where only the vicious survive will, I hope, soon be giving way to a new view of business as a community where only the responsible will lead. – Anita Roddick |
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Green Rising Marketing: Our Passion, Our Pledge
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GRM in the News
| KSL interviews GRM on Greenwashing |
Founder Holly Caughron discusses topic of greenwashing with KSL representative. |
Green Rising Blog
| Urban Farming Blog |
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Green Industry Statistics & News
| Marketing Misconceptions to Avoid |
| If you think marketing is a luxury in a down economy, think again. In this article from Entrepreneur.com, you'll find the truth about some common marketing lies-and their consequences. |
| Greenwashing at its worst! |
| Here Multi-national companies are outed for their attempts at greenwashing. Samples of print and TV ads are provided. |
| Over Half of Consumers Factor Green Record into Buying Decisions |
| The survey stated that over half (53%) of consumers factor a
company’s social and environmental activities into their purchasing
decisions. To find out more survey details on consumer buying behavior and loyalty click here. |

